Content Production for Builders & Designers

Your work
deserves to be seen

Strategic content for construction, remodeling, interior design, staging, architecture and development companies. We find the stories already happening inside your business and turn them into content worth watching. Strategy → Capture → Story → Edit → Deliver.

Content assets you own — not social media management

Project filmLola Ruiz
ConstructionRemodelingInterior DesignHome StagingArchitectureDevelopmentConstructionRemodelingInterior DesignHome StagingArchitectureDevelopment

What we do

Content assets,
built with intent

We create strategic content for companies that build, design and transform spaces. Every project follows the same process — Strategy, Capture, Story, Edit and Deliver — turning the work already happening inside your business into content designed to build visibility, authority and trust.

  • Strategy before the camera comes out
  • On-location capture of real projects, processes and expertise
  • Story-driven content designed to educate, connect and build trust
  • Polished, ready-to-use assets delivered for your digital channels

About Lola

LOLA RUIZ

Lola RuizFounder & Director

Production has always been about finding the story behind what people create.

With over a decade of experience in film and production, I’ve spent my career turning ideas, people, and real moments into stories worth watching.

My love for construction, interiors, and transforming spaces brought those two worlds together. Today, I help builders, designers, stagers, and real estate professionals document their work in a way that feels natural, elevated, and intentional.

You build the spaces. We capture the story behind them.

Start here

Two introductory
experiences

A simple way to experience our process before committing to a monthly partnership.

One-time

The Content Experience

$495

  • 60–90 minute on-location session
  • Mini content strategy
  • Creative direction / content concepts
  • Filmed on iPhone
  • 1 edited short-form Reel
  • 1 branded carousel
  • Captions
  • 1 round of revisions
  • Ready-to-post delivery

Continue into a monthly partnership within 7 days and receive a $250 credit toward your first month.

Miami-based production. Shoot dates are confirmed after your production call and subject to availability.

Not sure yet? Book a Discovery Call.

One-time

The Cinematic Experience

$795

  • Up to 2-hour on-location production
  • Mini content strategy
  • Creative direction
  • Professional videographer
  • Professional camera production
  • Cinematic B-roll
  • 1 professionally edited short-form Reel
  • 1 branded carousel
  • Captions
  • 1 round of revisions
  • Ready-to-post delivery

Continue into a monthly partnership within 7 days and receive a $400 credit toward your first month.

Miami-based production. Shoot dates are confirmed after your production call and subject to availability.

Not sure yet? Book a Discovery Call.

Monthly partnerships

Three levels,
one standard

Per month

Essential

$1,850/ month

  • 10 monthly content assets
  • Typical mix: approximately 7 short-form videos + 3 carousels
  • Monthly content strategy
  • Up to 3-hour monthly content session
  • Primarily filmed on iPhone
  • Content concepts and hooks
  • Documentary-style B-roll
  • Short-form video editing
  • Text overlays
  • Carousel creation
  • Captions
  • 1 round of revisions
  • Ready-to-post delivery

Miami-based production. Shoot dates are confirmed after your production call and subject to availability.

Book a discovery call

Most Popular

Signature

$2,750/ month

  • 15 monthly content assets
  • Typical mix: approximately 10–11 videos + 4–5 carousels
  • Monthly content strategy
  • Creative direction
  • Professional half-day production, up to 5 hours
  • Professional videographer
  • Professional camera production
  • Content concepts and hooks
  • Interview prompts when appropriate
  • Cinematic B-roll
  • Project/process documentation
  • Professional editing
  • Text overlays
  • Carousel creation
  • Captions
  • Basic monthly content calendar
  • 1 round of revisions
  • Ready-to-post delivery

Miami-based production. Shoot dates are confirmed after your production call and subject to availability.

Book a discovery call

Per month

Presence

$4,250/ month

  • 20 monthly content assets
  • Typical mix: approximately 12 videos + 8 carousels
  • Monthly content strategy
  • Creative direction
  • Full professional production day OR two shorter monthly shoots
  • Professional videographer
  • Professional camera production
  • Cinematic B-roll library
  • Project/process documentation
  • Short-form video production
  • Educational and storytelling carousels
  • Content concepts and hooks
  • Captions
  • Monthly content calendar
  • 1 round of revisions
  • Ready-to-post delivery

Miami-based production. Shoot dates are confirmed after your production call and subject to availability.

Book a discovery call

The exact video/carousel mix may vary based on monthly strategy, but the total number of content assets in each package does not change.

Optional add-on

Done-for-you posting — +$350 / month

  • Scheduling approved content
  • Posting approved content to Instagram
  • Approved captions
  • Reel covers
  • Relevant location/account tagging
  • Following the agreed content calendar

Posting does NOT include daily Stories, DM management, comment management, or full community management.

Select it on any package above

Ready to start?

Choose your service, complete checkout, and we'll schedule your production call to plan the shoot.

View packages

Not sure which option fits your business? Book a Discovery Call

Miami-based production. Shoot dates are confirmed after your production call and subject to availability.

Who we work with

Built for the
trades and the studios

  • 01

    Construction

    Document real projects, expertise, craftsmanship and the work happening behind the build.

  • 02

    Remodeling

    Turn the process, decisions and transformation behind a renovation into compelling content.

  • 03

    Interior Design

    Capture the thinking, materials, details and stories behind beautifully designed spaces.

  • 04

    Home Staging

    Show the transformation, strategy and details that help properties stand out.

  • 05

    Architecture

    Turn design thinking, project development and architectural expertise into visual stories.

  • 06

    Development

    Document projects from progress to completion while building visibility around the people and vision behind them.

The stories already happening inside your business.

We turn real projects, expertise, transformations and everyday moments into content people actually want to watch.

Project storiesDocumenting the story, decisions and progress behind a real project.
Before & after transformationsShowing the visual impact of the work from beginning to completion.
Jobsite progressReal-time documentation of construction, remodeling and installation work.
Educational reelsAnswering questions, explaining decisions and sharing expertise.
Behind the buildThe craftsmanship, people and process clients don't normally get to see.
Expert / talking reelsNatural expert-led content built around questions, insights and industry knowledge.
Branded carouselsEducational, storytelling and project-based carousel content.
Client stories / testimonialsReal client experiences and the stories behind completed work.

Why film your work

If it isn't filmed,
it only existed once

Every project you finish — every frame set, every weld, every before and after — is a story that disappears the moment the job is done. Filming your work turns one project into years of proof: the craftsmanship, the decisions and the transformations that make the next client trust you before they ever call.

Real projects, real process — captured on site and turned into content that keeps working long after the tools are packed away.

The process

Strategy → Capture →
Story → Edit → Deliver

  1. 01

    Strategy

    We start with your business, current projects and goals to identify the stories and content worth capturing.

  2. 02

    Capture

    We come to your business, jobsite or project and document the real work, expertise and moments already happening.

  3. 03

    Story & Edit

    We turn the footage into strategic short-form content built around the story, expertise or transformation.

  4. 04

    Deliver

    Polished, organized, ready-to-use content delivered for your brand's digital channels.

Discovery call

Tell us about
your business

Tell us what you do, what you're currently working on and what you want your content to accomplish. We'll recommend the best place to start.

Or pick a time

Discovery call — 30 minutes

Book a call

Ready when you are

Let's put your work
in front of the right people

Book a discovery call and we'll identify the stories inside your business, the content opportunities you're currently missing, and the best place to start.

Book a discovery call